Blog | Clinical hypnotherapist David Samson in London

10 Harley Street  |  London  |  W1G 9PF

 Mill Hill  |  North London  |  NW7 3AA

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Wednesday 9th.January

weight loss london

By David Samson -  Hypnotherapy London


So here we are...a week into the New Year...back at work and now the long wait until pay day. How is the diet going? Any slip ups or are you sticking to your new healthy regime or have you fallen off the wagon completely? Here are some tips to help you keep on track.

1). Start to think of hunger in two ways...firstly TRUE hunger...that is when you PHYSICALLY need food and secondly EMOTIONAL hunger...for example needing to eat something because of an emotional feeling rather than a physical need.

2). Every time you feel hunger, stop for ten seconds and think why you really need what it is you are craving. For example...being desperate for a bar of chocolate at 10:00am has nothing to do with physical is an emotion that is triggering this. It may not be obvious but will probably fall into one of these categories...a fear of loneliness, a fear of abandonment or a fear of rejection. I know these words seem pretty heavy but deep within the subconscious, these fears are more often than not the cause of emotional overeating. 

3). If it is a person who is triggering your emotional hunger, for example being in an unhappy you really want that person to decide what you eat and ultimately what your body shape is? Get angry...become even more determined that you will make your own eating choices...not them!

4). Don't try to reach a seemingly unattainable target...use a technique I call ‘Little Victories'...small, easy to attain targets that will encourage you to go further.

5). Don't beat yourself up if you have a blip. Most diets fail because a bad day then causes the wheels to come off! Have a blip...then start afresh the next day. Work on the 80 / 20 principle, that is 80% of your eating will be healthy and 20% not so.

6). This might sound selfish but it isn't...always put yourself first. I repeat... always put yourself first. Why? Simple...when you feel better about yourself, everybody wins...but especially YOU!

Wishing you all a happy and healthy New Year.


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Tuesday 11th.December

By David Samson - London Clinical Hypnotherapist

london hypnotherapy


Christmas and New Year are rapidly approaching and there is much excitement about the forthcoming festivities. However, this time of year is not a happy one for many people.

The loss of a member of the family or a close friend during the year is magnified during the holiday season. The thought that a particular person was with you at this time last year is a stark reminder of the loss you are feeling.

Think back to when you were a child...the innocence...the excitement of Father Christmas' visit with a sack full of toys... all the family together for fun and laughter. As we grow older however, the responsibilities and reality can hit home and quite hard.

Instead of attaching negative thoughts to those memories, why not embrace them and do things this Christmas to keep your departed loved ones fresh in your mind?

Here are some tips that may help you this Christmas...

1). Whatever you feel...just accept it. It may sadness or laughter or a combination of the two. Don't try and fight is perfectly natural!

2). Your love for a person doesn't stop when they about them, especially positive memories and don't be afraid to laugh.

3). Don't be afraid to excuse yourself if it all begins to get too much...just take yourself off for a while and have a quiet moment until you are ready to rejoin the festivities.

4). Perhaps make some changes to traditions...acknowledge that things will be different from now on and plan something new.

5). Be honest with your with family and friends...don't be afraid to tell them what you're feeling and explain what you may need during the festivities to help you cope.

6). Finally, do what is best for you...don't place yourself under pressure or set unrealistic goals.

Wishing you all a safe and peaceful Christmas.

David x

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Thursday 15th.March

Pain relief hypnotherapy   (London Hypnotherapist David Samson has Hypnotherapy clinics in Harley Street W1G 9PF and North London)


Since the 1800's, hypnosis has been used to help reduce pain. Scottish surgeon James Esdaile developed techniques that allowed him to perform hypnosis-assisted painless surgery using mental anaesthesia which considerably reduced post-operative mortality rates.

Pain can split into two types...chronic and acute. Chronic pain persists from a few months to, in extreme cases, a lifetime. The effects of chronic pain are quite debilitating and include irritability, frustration, anger, depression and in some cases suicide.

Acute pain can be as intense but is caused by a specific disease or injury. It has a sudden onset but disappears after a short period of time with no lasting after effects.

Whether chronic or acute, mental anaesthesia (or hypno-analgesia) has been successfully used in surgical procedures to reduce or remove pain.

So how is hypnosis able to reduce pain? The brain produces its own painkillers...these are called endorphins. When we are in a relaxed and positive frame of mind, the prefrontal cortex of the brain decreases blood flow down into the parts of the spinal cord that let pain signals through and endorphins subsequently stop the pain signals from reaching the brain.

Anxiety about the pain or the subsequent effects of the pain or just anxiety in general can block the body's natural pain relief mechanism.

Hypnosis can reduce the stress and anxiety which then allows the endorphins to do their work and in addition can help develop a more positive outlook leading to faster recovery.

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Thursday 18th.May

fear of commitment         Hypnotherapy in London with David Samson


Fear of commitment is a fear of rejection...

A common cry from my clients in my Hypnotherapy clinic in London is 'I have finally found the partner of my dreams...why am I feeling so anxious and want to end the relationship?'

This issue is more common than you may think and has resulted in huge numbers of relationships foundering.

In order to explain what is happening here we need to look at the mechanism of the human brain. The brain is divided into two sections...the conscious (i.e. the logical, analytical, intelligent part) which takes up approximately 10% of the brain and the subconscious which takes up the remaining 90% and is the bit 'behind the locked door.'

Everything we have ever seen, felt, heard or smelt is recorded permanently somewhere in the brain...nothing ever gets deleted. Until the age of approximately six years, the majority of this data is deposited in the subconscious...and this is the part that is very relevant to fear.

Early childhood events shape us...they mould us into the adults we will become. Negative experiences when young create files in our subconscious that are still referred to many years later...some of our behaviour as adults is actually the young child within us dictating our attitudes and responses.

A recent client described at our first meeting how he just wanted to meet a lovely lady, get married and have children. He explained that as soon as a relationship became serious he felt compelled to end it.

Whilst in hypnosis, he remembered a situation where he was around 3 years old and his father came in drunk and began physically and verbally abusing his mother. Their marriage failed, and he subsequently witnessed his mother constantly repeating the unhappy, abortive process with other partners.

As an adult he consciously wanted nothing more than to settle down and have a family. His subconscious had other ideas and actually felt it was 'protecting' him when he ended a relationship that had been moving in the right direction. His childhood observation of his mother's disastrous relationships had caused him to be wary and mistrustful of commitment.

A person suffering with commitment phobia needs to identify the root cause of their issue before they can successfully move on. Regression Hypnotherapy enables hidden early childhood memories and emotions to be revealed and then subsequently processed as an adult, rather than the young child that originally experienced them.

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Thursday 11th.May


(London Hypnotherapist David Samson has Hypnotherapy clinics in Harley Street W1G 9PF and North London)


I have been practising as a Clinical Hypnotherapist for nearly fifteen years from my clinic in Harley Street. I am often asked 'what is the most common issue you treat?' The answer is simple...the overwhelming majority of clients I treat are suffering with a fear of loneliness, abandonment or rejection (or a combination of these).

Loneliness is a serious is regarded alongside smoking as a high risk factor for mortality. The continuous secretion of stress hormones damages organs and over a period of time can lead to death.

There are many causes of loneliness but without doubt the major factors are early childhood neglect, perceived rejection and abandonment. 'Leave a baby crying alone in their room for seven minutes before you go and cuddle them'...great idea...and leave my business card under their pillow for when they get older and need therapy!

For those who have never experienced loneliness it is hard to understand that someone could be in a room full of people and still feel lonely. The next time you are in a social situation look at the person surrounded by 'friends'. Perhaps they feel insecure and unloved irrespective of how many friends they have. Maybe they feel they have to be seen as the person everybody wants to be friends with?

This isn't the secret to combating loneliness; in fact it can make it worse. Poor self esteem and inability to love and respect oneself needs to be addressed in order to begin to heal the deep psychological issues carried forward from when very young.

More often than not these deep psychological wounds are hidden deep within the subconscious and can only be identified and subsequently addressed using Regression Hypnotherapy techniques.

The problem is getting worse; society is changing rapidly...a recent survey in the South of France amongst hoteliers revealed the most common enquiry is now 'do you have WiFi?' which has rapidly overtaken 'how far away is the beach?'

Take a look around any family restaurant at mealtimes...what are all the kids doing?...Yes...phones and iPads! This is a great short-term fix for the adults...they get to enjoy the meal. This attitude however is storing up isolation problems for the future. Temporary distraction allows a person to put the loneliness on the back burner but long-term the emptiness is growing deeper.

The true extent of the problem may never be realised. There is shame associated with asking for attention. There are some adults who pretend that they have got over this primitive emotion and relentlessly post 'selfies' to falsely display how good they feel about themselves.

Loneliness is a serious business; you don't need 1000 'friends' on Facebook...just a handful of people that you love, trust and respect.

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Tuesday 28th.February

hypnotherapy for stress and anxiety

(London Hypnotherapy expert David Samson treats stress and anxiety in his hypnotherapy clinic in Harley Street central London)

What is Stress?

Stress can be defined as a threat to the body's normal equilibrium resulting in extreme emotional pressure.

Symptoms of stress manifest in many ways such as anxiety, insomnia, emotional eating, anger and physical aches and pains.

How does the body deal with stress? The body has a mechanism to fight stress; at the very first hint of a threat, the body takes steps to protect itself. The hypothalamus part of the brain sends a signal to the adrenal glands and puts the nervous system into 'fight or flight' mode.

Adrenaline is pumped into the bloodstream, increasing heart rate, speeding up breathing and increasing awareness and sensitivity. Some people experience a feeling of light-headedness or euphoria whilst others become aware of face reddening or blushing.

Whilst this extra energy is being sent to vital functions in order to protect the body from danger, others go into standby mode for example the digestive system. A good example of this is if you are doing 40mph in a 30mph look in your mirror and see a police car...two seconds later you get 'that feeling' in your stomach.

Short term stress versus long term stress - Short term stress isn't something that you need to be unduly concerned about however the effects of long term stress can be most damaging. Continuous raised heart rate can eventually cause damage to the cardiovascular system. Rapid, uncontrolled breathing can lead to hyperventilation or panic attacks. Long term stress causes cortisol to be released into the bloodstream and this can damage hormones and the immune system. Stress can have a major impact on the digestive system. As mentioned above, when resources are diverted to the essential body functions, the digestive system slows down. Continual changes to the digestive process cause irregularities in the processing of food and can affect normal bowel function.

Can stress be good?
The endocrinologist Hans Selye, after 40 years of research, came to the conclusion that not all stress was bad for you. Feeling under pressure to achieve at work can be positive until it gets to the point where the individual feels overwhelmed, at which point it has a negative effect on performance.

Perception of Stress - stress is a 'bad' word and our reaction to it is relevant to the outcome. Research in the US has shown that people who are fearful of the damage that stress can do to them have an increased chance of dying prematurely than others who were not concerned about it.

Dealing with stress - there are many stress coping strategies. Exercise is a very important weapon in the war against stress and regularly exercising reduces stress by using up nervous energy and also acting as a distraction. Talking about your concerns to friends, family or trained professionals can help greatly. Undergoing therapy, such as hypnotherapy for stress can be very beneficial also.

Remember...Stress doesn't have to be a bad helps us to raise our game to meet life's challenges.

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Sunday 16th.October


(London based Hypnotherapist David Samson treats phobias in his hypnotherapy clinic in Harley Street central London)

Scary's no joke!

Clowns running around scaring and attacking people might sound like a prank but it isn't.

Five years ago this week I took a call from Alton Towers saying they had a problem. Every year they ran an attraction called Scarefest where they built a haunted house and filled it with gimmicks that would scare people.

They thought it would be a good idea to have clowns inside this house jumping up to scare visitors. It certainly did that but they got much more than they intended. Children and adults became traumatised by this attraction...really traumatised. The clowns objected, stating that their role was to entertain by making people laugh rather than scare them. The clowns decided to demonstrate outside the Alton Towers gates to express their displeasure.

I was called by Alton Towers PR department to see what I could do to help the situation.

Upon arrival, I met with the clowns and they were eager to tell me that they only wanted to make people happy. I explained to them that fear of clowns (Coulrophobia) was extremely common and was triggered by early childhood experiences.

As an experiment, I asked a group of clowns to walk around the theme park with me to assess reactions of the public. The range of reactions was huge, from laughter to outright panic.

'Why are we so scary?' asked a clown. I explained that phobias are developed in young children from birth until around the age of six. Young children are highly sensitive and impressionable. The very first comforting memories a baby has is of people looking at them in the eyes and smiling.

'We do the same!' exclaimed the clown. Unfortunately that isn't the case I explained. A clown has a red semi circle painted on their face where the lips go...this is not a smile to a young child. A child cannot see the subtle 'smile lines' that appear on a friendly face as they are covered by heavy makeup. Similarly, a child cannot identify the soft creases around a clowns eyes that are produced when a person smiles because of their makeup. So a clown to a young child doesn't represent a friendly human, merely a scary object with a white face and a red semi circle instead of a smile.

As we were walking around the park, one incident stuck in my mind. A lady was walking her three year old; as we approached, one of the clowns walked towards the little girl. The clown 'smiled' and said 'Hi'. The little girl began to cry so what did the mother do?...she pushed the little girl towards the clown and told her not to be stupid. The clown then began to jump up and down and wave his arms around...result...a traumatised little girl.

My chat with the clowns helped them to understand why some people get scared and hopefully enabled them to modify their behaviour to make others feel more comfortable around them.

So let's end this Scary Clowns isn't a joke and can leave a person traumatised.

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Thursday 29th.September

Anxiety and social media

(London Hypnotherapist David Samson has Hypnotherapy clinics in Harley Street and North London)

Anxiety and the use of social media...Is there a link?

The National Study of Health and Wellbeing has recently released a report revealing the increase in common mental disorders amongst females.

Since the last survey in 2007, mental disorder rates have steadily increased in women with one in five now reporting a CMD. This compares with one in eight men, a figure that has remained relatively stable.

Young women are now the highest risk group for mental health issues. The report found that 26% of women aged between 16-24 were diagnosed with symptoms of mental health problems.

This report is carried out every seven years and this, the most recent, includes young people being brought up in the social media age.

What impact does the use of social media have upon young people? The authors of the report are calling for more research to be carried out.

On the positive side, social media helps people communicate with others leaving them feeling involved and fending off feelings of loneliness.

On the other hand, inappropriate comments and images can have a negative effect upon people's mental health.

Is it a coincidence that the number of self harm and suicidal cases have tripled in the last ten years?

More research needs to be done to investigate the true cost of social media.

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Tuesday 2nd.August

fear of flying - pilot voice

(London Hypnotherapist David Samson has Fear of Flying Hypnotherapy clinics in Harley Street and North London)

Fear of Flying - why is the pilot's tone of voice so crucial?

'Good morning everybody, my name is James and I have the pleasure of flying you down to Nice today'. This was the sound that greeted me as I buckled my seat belt in readiness for my flight this morning. I looked around the cabin and felt an air of easiness suddenly descend on the passengers.

This was in sharp contrast to a flight to Nice last year when the captain announced in a loud Australian accent 'my name's Ted and I am flying this thing down to Nice today!'. The look of concern on my fellow passenger's faces was plain to see.

Why should a posh English voice cause passengers to assume that he is a better pilot than the Australian? It shouldn't...but it is a matter of perception. The tone of a pilot's voice is so crucial in dissipating any fears that his passengers may have.

Many years ago, I was on a flight to Miami from London. About two hours before landing, the pilot calmly announced that there was a thunderstorm over Miami and he would be landing in Nassau to wait for the storm to pass.

We waited in Nassau for a while and then the pilot announced that we were going to take off for Miami but there were still some thunder clouds around in the area. He explained that there would not only be some turbulence during the 30 minute flight but also that he would be steering the plane from left to right to weave around the storm clouds to make the flight as smooth as possible for us. His manner was so cool and professional that the short flight was actually fun!

So a message to all you pilots out there...communicate how good a pilot you are through your tone of voice!

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Thursday 19th.May

Hypnosis for fear of flying in London

Fear of flying - the problem worsens. My London hypnotherapy clinic has been besieged with calls this morning following the disappearance and suspected crash of EgyptAir flight MS804

It isn't just to do with the fear of a plane crashing is far more complicated that that.

Think back to those passengers on that plane in September 11th.2001. None of them had it in their minds that the plane would be taken over by a terrorist who had trained as a pilot and then he would deliberately slam the plane into the World Trade Centre.

Then on March 8th.2014, a Malaysian aircraft disappeared from the radar screen and then nothing was ever heard again.

Not long after on July 17th.2014, a Malaysian aircraft en route from Amsterdam to Kuala Lumpur was shot down by a missile over Ukraine.

Think back to 24th.March 2015...none of those passengers on the Germanwings plane would have thought that the pilot was depressed and would deliberately crash into the Alps

...and then we have this morning's news that an Egyptair plane has disappeared off the radar

If any one these tragedies had happened solely then there would have been a temporary increase in the level of fear of flying and then after a period of time, people would have forgotten about it and happily returned to the air. This is not the case however as the combination of these events have changed the perception of safety when flying.

A typical Fear of Flying course will involve a few hours in a classroom with an ex-pilot telling you how safe flying is, how the engines work, the safety precautions and how turbulence isn't as scary as people think. You would then go up in a plane for a short flight and then you aren't scared of flying anymore? Historically this could have been true...but not anymore. The dynamics of the fear have changed and there are so many uncertainties that confront a passenger before they board their flight.

The combination of these aviation events has changed the rules...  

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Wednesday 11th.May

work related stress

Not so long ago I was asked by a client if I could visit him in Paris for hypnotherapy treatment as he didn't have the time to come to my clinic in London.

After the session I had time before my train back to London, so I decided to pop into a restaurant for lunch. I sat down at a table and began checking my phone for messages and suddenly felt quite awkward but not sure why. It then dawned on me...there was not a mobile phone in sight! This was a busy restaurant in the heart of Paris, full of business people but no phones were visible.

I was intrigued by this and what amazed me even more was that upon closer inspection I noticed that as everybody entered the restaurant they made a point of turning off their phones and putting them in their pockets or bags.

At this point I very discreetly slid my phone off the table and popped it into my pocket.

This is not my first experience of this kind; many years ago I was trying to call a French estate agent around lunchtime and his voicemail said that he was always unavailable between 12:30pm and 2:00pm each day. When I eventually got through to him he said that it was his lunch break and he never did business during this time.

I read in the news today that it is about to become law in France that employees will be given the 'right to disconnect'. Companies with more than 50 staff will have to establish a charter setting out the hours when staff are not supposed to send or answer emails.

It is widely accepted that there is far more work-related stress today than there ever was, and the problem of 'permanent connection' is universal and growing.

In the past, you would go home and be able to switch off and dedicate your time to family and home life but in the present day you are always contactable...a situation made even worse by having a phone or a tablet close at hand. This has a serious impact on relationships and family life.

Modern day businesses are increasingly aware of the dangers to staff caused by permanent connection. Work related stress in its most extreme form it can lead to burnout with an individual unable to rest.

Whilst it is widely accepted that not being able to switch off is extremely damaging to an individual, should 'time out' be dictated by government? In an ever changing competitive global market with many time zones, is it commercial suicide to restrict communication?

There has to be a balance...


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Tuesday 15th.March

perfectionism and procrastination

(David Samson is a London based Hypnotherapist with Hypnotherapy clinics in Harley Street and North London)

Are you a perfectionist who procrastinates? Perfectionism and Procrastination go hand in hand - someone who seeks perfection often procrastinates before making a decision for fear of failing. Subconsciously, a person will always look for the safest route and avoidance can be a pretty safe option.

Let me give you an example...I regularly treat clients who are about to take exams and they complain of an inability to motivate themselves to prepare for the exam. They say they are too easily distracted and the harder they try to sit down and open their books the worse it becomes.

They may be historically high achievers and there is pressure, both direct and indirect being placed upon them to do well. This pressure doesn't help; in fact it makes the situation worse.

So the subconscious looks for the easy route and that is NOT to study and to make it clear to everybody that they aren't. This lowers the expectations of others; what happens if they take the exam and fail...not much as they prepared everybody and no surprises there...but what if they don't revise and do pass? Then they have come through unscathed and have lived up to others' expectations. So this confirms to the subconscious that it was correct in keeping that person 'safe'.

The truth is that perfection doesn't exist. Even when you think somebody has achieved it, they probably haven't. Perfectionism isn't excellence, it is fear in disguise.

So what can you do to conquer perfectionism? Here are five tips:

1). Take Action - just do something to break that stalled cycle...take it nice and easy but do something.

2). Set More Realistic Goals - you don't necessarily have to lower standards...just reassess the targets you have set for yourself.

3). Take Advice From Others - speak to people you know and trust and ask them for their opinions on the targets you set for may be surprised what you learn!

4). Look At The Big Picture...but break it down into manageable pieces.

5). Weigh Up Your Efficiency With Your Effectiveness - you may be very accurate in your work but half as slow as colleagues.

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Wednesday 24th.February

afternoon sugar rush

(David Samson has London Hypnotherapy clinics in Harley Street and North London)

How to stop the afternoon sugar rush

Do you have a craving for something sweet around 3:30pm every day at work? The healthy option just doesn't appeal? It nearly always is childlike sweets, chocolates, biscuits or cakes? Do you label it your 'afternoon sugar rush?'

There are many theories out there as to why we have this sudden urge for something sweet at around the same time each day. The most common excuse for hitting the cookie jar is to combat stress at work combined with the post lunch slump.

Based upon hundreds of hours of research whilst treating clients with emotional eating issues, I would now like to explain my findings...

Think back to your childhood and specifically running out of the school gates into the arms of a parent / grandparent. Perhaps there was a little bag of sweets or maybe a bar of your favourite chocolate? You were taken home and greeted with the ever so familiar smells and feelings of safety and love. You sat down at the table and were given your tea...maybe some cake or biscuits to have with your glass of milk?

Are you getting the idea here?

As adults we sometimes revert to childlike behaviour as a short term fix to address stress and pressure. Those carefree days of our childhood are permanently etched in our subconscious minds, even if the conscious has forgotten it. Just the sweet taste of a bar of chocolate or perhaps the smell of a freshly home made cake can trigger those pleasant feelings and give us temporary respite to the pressures of today.

Once we have performed this afternoon ritual a few times and felt the rush, we assume it is the boost in our blood sugar that is causing these feelings. It isn' is the wonderful emotions that are brought to the surface just by eating these childlike foods.

So how can you combat these afternoon chocolate binges?

Try this...when you next feel the '3:30pm sugar rush' approaching sit down at your desk and do the following exercise:

Close your eyes and imagine that you are five years old and running out of the school gates. See the person who is picking you and imagine they have something sweet for you. Unwrap it and pretend you are taking a bite. Really taste the sweetness, the texture, the flavour. Then take another bite and feel the emotions that are being generated within you? Try and identify the emotions...they may be happiness, love, safety, security etc. Are those emotions lacking in the present day? Does it really help by eating chocolate every day? Does that really fix it? By now you should find that the urge is disappearing and you can quite easily remind yourself that you are grown up now and a cup of tea or coffee is quite sufficient.

Try may surprise yourself!

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Wednesday 17th.February

how to stop craving chocolate

(David Samson is based in London and is a qualified Clinical Hypnotherapist)

How to beat chocolate cravings

Are you giving up chocolate for the month of March? If so, how can you beat those cravings for chocolate?

What is a chocolate craving? It is quite literally a sudden intense desire to eat chocolate. It is not to be confused with hunger...this is purely an emotional trigger that causes you to want chocolate so badly.

Why is this craving so hard to resist? The answer lies in the first six years of our lives. During this period, everything that we hear, feel, see, smell or touch is recorded deep within our subconscious minds. This time of our lives is usually filled with many new and exciting experiences...going out with Grandma and getting some chocolate from the shop or maybe having ice cream on the beach. These positive experiences are stored in the subconscious and lay dormant until triggered by a present day event.

Examples of this could be needing comfort because of an emotional upset e.g. an argument with a loved one or perhaps a negative comment from your boss. Events such as these cause the subconscious to looks for ways to comfort and so it searches through its folders to find actions in the past that have given pleasure. One of these (and a very powerful trigger) is that of eating chocolate as a child surrounded by love.

So you suddenly find yourself with a bar of chocolate in your hand and have this uncontrollable urge to eat it! What can be done to address this craving for chocolate?
Believe it or not, the worse thing you can do is try to put it to the back of your mind...this actually makes the craving worse!

Here is the best way (which may surprise you but is based on scientific evidence)...close your eyes and imagine walking into a sweet shop...look along the shelves until you find your favourite bar of for it and then picture yourself slowly opening the wrapper...smelling the chocolate...looking at the bar in your hand...imagine breaking off one square and placing it in your mouth...savour this moment...the texture...the flavour etc. Keep it in your mouth for as long as you can and then swallow it. Then imagine that you are going to repeat the process with the next square...after a few minutes you will find that far from wanting the chocolate, you are feeling quite satisfied from just doing this imaginary exercise.

How does this work? It has been proved that the desire for chocolate reduces rapidly as we munch through a bar...the first square is a truly emotional event but by the time you get to the last square you are really just going through the motions of finishing the bar.

Try it...I think you will be surprised!


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Wednesday 27th.January

Fear of public speaking

(Posted by David Samson, Clinical Hypnotherapist, based in North London and Harley Street, Central London)

Fear of public speaking - 10 top tips to help you conquer your fear:

1). Try to work out what you are fearful of...

There are many reasons why you may be scared. It could be that you are a perfectionist and hate not getting everything spot-on. It could be that you have a fear of failure, a fear of being judged, an anxiety of letting people down, a fear of what people may think of you or perhaps a fear of embarrassment. It may be a combination of some or all of the above.

2). Think of the worst case scenario...

Consider all the fears outlined above and think of the worst thing that could happen to forget your dry up...your voice begins to quiver etc. Think of what you would do if the worst happens and then work backwards from that and you will find that this will take some of the pressure off.

3). Are the people in your audience known to you or strangers?

If they are strangers and you will never see them what if you mess up? If they are people you know then perhaps they are on your side and they want you to perform well but you didn't realise it?

4). Chat...don't present!

Think back to speakers who have impressed you in the past. Perhaps a best man at a friend's wedding or maybe an old boss? What was it that impressed you about the way they 'held' an audience? Did they read from note cards...NO! Did they drone on and on about a particular subject...NO! Did they use 200 Power Point slides?...NO!...they just chatted!

5). Use people's names

When giving your talk, use people's names from the audience and involve them. If they are people you know then you could say something like 'Let me give an example of how we can make changes...John do you remember when we worked on XYZ project?' If you don't know the audience but they are wearing name badges then address them by name. e.g. 'Richard, have you ever been in a situation where...'

6). Use 'fillers'

What are fillers? If I am in a radio studio being asked questions by live callers, I have a set of fillers in my head that can give me 'thinking time' before I answer a question. For example...a caller asks a question...whilst I am composing the answer, I say the following 'Thank you for asking that would be surprised how often I am asked that etc'...You have just given yourself two seconds of thinking time and then the answer will flow out of your mouth without hesitation.

7). Preparation, Preparation, Preparation...

Make sure you know your 'stuff'...if you don't then don't bother attempting to give your speech. You will mess up and make a fool of yourself. Prepare carefully and put bullet points and prompts on a small piece of card e.g. facts and figures. Don't try to remember every is quite acceptable to refer to a note to quote figures that need to be accurate.

8). Have a plan in case you dry up

It probably won't happen but if the worst case scenario is that you dry up then have a plan. Perhaps arrange beforehand with someone you trust to be a crutch in case you need them. E.g. 'At this point I would just like to introduce you all to Peter who will tell you a little about how we are working together on this project etc'

9). Keep Power Point to a minimum

You want them listening to you...not copying down notes from a screen. If you do use Power point them tell them that you will give them handouts at the end with all the slides printed out...that way they will concentrate on what you have to say and make you feel more comfortable.

10). Learn to love adrenaline!

When I stand up in front of an audience I get a fluttery feeling in my stomach and so do you! I call mine excitement and I love it...what do you call yours?...Anxiety? It isn' is the body's natural response to help you perform...learn to love that feeling!


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Thursday 21st.January


How To Beat The January Blues

Most of us at some time have said we are suffering from the 'January Blues', winter depression or Seasonal Affective Disorder (SAD).

Whilst scientists disagree as to the causes of this, there is a consensus of opinion that it is caused by the way the human body responds to daylight.

Some say the winter blues is just a myth but there is sound scientific evidence to support the idea that seasons can affect our moods.

1). The most important tip is to realise that it isn't unusual to feel low and fatigued during the winter months. There are biological reasons for this and just by understanding this it will go a long way to helping you tackle the blues.

2). Go for a walk...especially if it is a sunny day. Get as much natural light as you can. If you can't get out, sitting by a window can help lift your mood. The charity MIND says research has shown that a one-hour walk in the middle of the day is an effective way to beat the winter blues.

3). Be nice to giving others an emotional boost their response gives you an emotional lift too and everybody wins.

4). Book a holiday...Go online and check out the travel and airline websites. Even booking a cheap mini break for March will give you something to look forward to.

5). Exercise...don't worry too much about hitting the gym...the New Year resolution about pumping iron five times a week has probably been shattered already! Get off the bus two stops early and then power walk to the office...use the stairs instead of the lift...go to a salsa class. Even small amounts of exercise will cause you to feel more positive and calmer

6). Eat well...the January Blues can leave you craving sugary comfort snacks such as chocolate, cakes and biscuits. Don't deprive yourself but ensure that you diet contains plenty of fresh fruit and vegetables.

7). What are you worried about?...January is a time when we worry about how much we have spent over much weight we want to lose...what are our prospects for the coming year? Write down your worries and then write down possible solutions.

8). Do something proactive and think about something that you want to do. It may be a new hobby...learning a language...joining a social group...learn to cook. You can do it alone or with a friend. It has to be something you want to do rather than what you think you should do.

9). Paint the shed...or set to work on a project around the house that you have been putting off...'I will wait until after Christmas / New Year etc.'

10). Talk to others about how you will be surprised how many people are feeling it too! Support each other and think of the facts...the days are getting longer...spring is on its way...and summer will follow quickly!

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Saturday 9th.January 2016

New Year Resolutions

Nine days into the New many of you have managed to stick to your New Year resolutions?

Stopping smoking, losing weight and getting fitter are some of the more popular resolutions...everybody starts out on January 1st.with good intentions, but why do some people find it so hard to stick to these targets?

One answer is fear of failure; people don't tend to make these resolutions privately. Everybody in the office knows that 'John is going to give up smoking' or 'Debbie is trying to lose weight.' The pressure that this places upon a person is intense...the spotlight is now on them. This is fine if they are confident people, unaffected by comments from others but if they are sensitive to others' opinions then this could have a negative effect. It could cause them to quit the task before they even got started for fear of being seen to achieve and then crash...better not to try at all because it is safer.

So what is the secret to sticking to New Year resolutions...the answer is to keep it SECRET! How wonderfully smug would you feel around mid February when somebody in the office says 'Oh my goodness Debbie, you have lost so much weight...I didn't know you were on a diet'...Exactly!!!

Don't broadcast what you are doing...just get on with it!


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Thursday 17th.December 2015

fear of flying hypnotherapy

Fear of flying is one of the most common phobias with approximately 30% of passengers on a plane experiencing a degree of anxiety. This can range from slight discomfort to seat gripping panic.

However fear of flying has very little to do with aeroplanes but more to do with fears that exist on the ground that are exacerbated when a person is at 35,000 feet and unable to escape. It is very common for a combination of fears to be present that combine to cause extreme anxiety in a passenger.

These fears may include claustrophobia, fear of heights, fear of embarrassment, fear of letting others down, fear of experiencing a panic attack in public, fear of vomiting or a fear of not being able to get to the toilet.

Fear of death is included but it is way down the list as opposed to a fear of not being in control which is up there at number one.

These days it is perfectly acceptable to declare that you are scared of flying. Recent world events such as the tragic events of 11th.September 2001, the disappearance of flight MH370, the shooting down of MH17 by a missile and the Germanwings pilot committing suicide by crashing his plane into a mountain, all have lead to an increase in fear levels.

These days  flying is difficult to avoid. Professional people are expected to fly regularly to meetings, trade shows and conferences. Others feel pressure from family and friends when it comes to holiday booking time.

There are a number of solutions available to fearful fliers, including medication, exposure via Fear of Flying courses, education or self education, CBT or fear of flying hypnotherapy.

A question that needs to be asked is if a plane carrying 300 people passes through an area of bad weather and experiences violent turbulence, will all 300 passengers experience fear? The answer is obviously no but why? Why are some people totally disaffected by the movements of the plane, perhaps sleeping through the event, and others are hypersensitive to every slight jolt of the aircraft? The answer lies in the theory that an initial sensitising event (ISE) created the phobia.

This ISE probably took place before the age of six years and created a file in a person's subconscious that tells them they are in danger in a certain situation, even if the conscious brain is trying to logically convince them that they are perfectly safe. It is quite common for the ISE to have nothing to do with flying. An example of this could be a child who gets locked in a toilet when very young. His mother is frantically trying to get him out and the child learns from the mother's behaviour that he is in great danger. This file then gets tucked away in the subconscious and there it lays dormant until 20 years later when that person is on a plane. He needs to use the toilet but is scared of getting trapped so he tries to hold his urge but then another folder in his subconscious reminds him of the time he wet the bed and his mum was what can he do at 35,000 feet other than panic?

It is possible to unearth this initial sensitising event by using regression hypnotherapy techniques, allowing the person to experience the event again as an adult and correctly assessing the level of danger. This technique prevents the subconscious from immediately hitting the 'panic button' in situations where previously it would have done so.

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Thursday 10th.December 2015

Diverse race children

When children are born they are pretty much perfect...then the adults come along...

That new-born child doesn't know how to hate...doesn't know about prejudices...doesn't know about stereotypes or negative attitudes toward others.

Without doubt, hate is learned, and also without doubt, it can be unlearned too. This 'learning' takes place from a very young age, and the seeds of prejudice and discrimination are planted within a child's subconscious mind during the first six years of life.

Young children are fully aware of others whose skin is a different colour or shade from their own and they need to have these differences explained to them in a simple and truthful way.

An important point to note, is that by teaching children the differences; this does not lead to them acquiring negative attitudes. Children learn from important adults in their life e.g. parents, grandparents, nursery school teachers. It is so important that these adults give children accurate and unbiased information. Not only that, the adults' behaviour must fall in line with the information they have given to children so as not to contradict and confuse.

If only it were possible to teach all new born babies the wonders of diversity and encourage them to spread the word as adults...

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Sunday 29th.November

child with no fear of heights

What is fear? When we are born we are almost fear free...we don't like the feeling of being dropped or sudden loud noises but apart from that we feel pretty safe in our environment...but then Mums and Dads come along and teach us things.

Imagine the one year old sitting in their high chair. A spider runs across their little table and they look at it in amazement and without fear...until Mum screams and bashes the table and from that moment onwards the child learns that those things called spiders are really dangerous because Mum shouts and makes a loud bang etc.

...and then a few years later we are in the park and we climb to the top of the climbing frame and we shout out to Mum 'hey look at me!' to which she replies...'get are going to are going to hurt yourself!'

The next time we climb up the climbing frame we are fearful because Mum has told us that we are going to fall and hurt ourselves and we believe her because she is always right!

When we walk out of the front door on our way to school we get reminded how dangerous a place the world is...and when we get in the car to drive to a friend's house once again we are warned of danger and to call when we get there.

So we are learning that the world is a pretty dangerous place and we should be wary of spiders and climbing frames and strangers and cars and planes etc...
and the list gets longer and longer.

Now we do have to put this into perspective; we start off life with an empty tool box and in order to keep ourselves out of danger we have to learn lots of things about staying safe from a very young age but it is the communication of this information that is relevant.

Imagine you got to the top of the climbing frame and Mum said 'fantastic, you did a great job...hold on tighter next time and that will allow you to get to the top faster and safer'. So the next time that is exactly what you do...and you really are safer...not through fear but through constructive positive communication. now let's follow that confident climbing frame person through their lives, their careers and personal relationships. They are outgoing and confident and to the untrained eye perhaps reckless at times...but they aren't...they are able to assess danger correctly and logically because they haven't been taught to be automatically scared of everything.

So the moral of the story for all you parents out there is...give your child the confidence and tools to assess situations correctly without defaulting immediately to fear

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Saturday 14th.November

Paris terror attack - fear of death

Fear of death - the attacks in Paris last night will once again cause people to think about mortality. Everybody knows for certain that they will die but the fear of dying (Thanatophobia) is ever increasing.

If you were to ask somebody 20 years ago if they were fearful for their lives by sitting at their desk in a high rise in New York, eating out in a restaurant in Paris or maybe taking a short haul flight from Barcelona to Dusseldorf, what would they have said?

The possibilities of a plane crashing deliberately into the World Trade Centre, a machine gun attack on a restaurant in Paris and a pilot committing suicide by slamming his plane full of passengers into the Alps didn't even occur to people.

The events of September 11th.2001 changed everything. It caused people to question their safety and exacerbated their fears of death.

The dynamics of this phobia have changed. There have always been natural disasters with high death tolls...earthquakes, typhoons and floods, but somehow people weren't scared of these events in the same way as they fear death now.

It is a matter of perception; my daughter came home last night after spending an evening with friends in London. She watched the news about the Paris attacks and asked 'Am I safe?'

It is this questioning about whether or not a person feels safe in a particular situation that is the problem.

This is psychological warfare...those who commit terror know exactly what they are doing...they have planted a seed of doubt.

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Thursday 12th.November

hypnosis therapy for menopause symptoms

'HRT could be 'effective' in treating menopause symptoms,' says a report from NICE the health watchdog today. They didn't go as far as encouraging greater use of Hormone Replacement Therapy but they said it should be discussed more with patients as an option.

But will doctors be discussing hypnotherapy as a treatment to alleviate menopausal symptoms to help women through this chapter in their lives?

The menopause is a naturally occurring event, however symptoms, responses and attitudes vary greatly amongst women. Why is this?...

How can one woman take these physical and emotional changes in her stride whilst another is filled with stress and anxiety?

How can one suffer extreme depression with no light at the end of the tunnel whilst another just sees it as an event that will pass?

The answer is simple...we are all different! As a new born baby coming into this world for the first time we are free from anxieties, stress and negativity...but then Mums and Dads come along and change that. Through their love for that child they overprotect which leads to confusion in the child regarding their wellbeing which subsequently leads to stress and anxieties.

There is no doubt that they love their child and they do want the best for them but sometimes this can result in a fearful, nervous child with a fear of failure who is very aware of what others think them.

So that's the theory...but what has this got to do with how hypnotherapy can ease a woman through the menopause?...

Hypnotherapy accesses the subconscious mind and can overwrite those negative files that lay within that cause us to be angry, irritated or embarrassed when menopausal symptoms flare up. Just by correcting the data within these files using hypnotherapy for anxiety and stress, huge positive changes can be made.

In a recent study carried out in the USA it was scientifically proved that hypnosis therapy can reduce hot flushes by up to 75%

In another study, this time from the renowned Mayo Clinic in America, a report concludes that there is a link between adverse childhood experiences and hot flushes.

So if you are experiencing menopausal symptoms, there is a real alternative to HRT available to you.

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Monday 9th.November

hypnosis for junk food addiction

In my time as a Clinical Hypnotherapist in London I've had lots of experience dealing with clients addicted to junk food I and wanted to share my insights with you.

Why do junk food addictions occur and what you can do about this?

How does a salad compare to a delicious, steaming hot and cheesy slice of pizza? That's right, it doesn't! Junk food gives us instantaneous satisfaction that can't be obtained in any other way.

Is junk food ruining your life and your health? The addictive nature of such snacks has already been identified and getting started with a healthier nutritional plan may be more difficult that you've ever imagined.

Why is junk food addictive?

Junk food gives you the right combination of fat, salt and sugar to trigger a pleasure response from the brain. Junk food companies are incredibly knowledgeable when it comes to designing spectacular, strong flavours that feel like fireworks in your mouth.

According to Why Humans Like Junk Food report, two factors are at play here. The first one is the feel, the scent, the taste and the texture of the food. This is why crunchy potato chips happen to be much more desirable than the mushy steamed vegetables.

The second factor is the macronutrient ratio. Fats in combination with spices, large quantities of salt and sugar happen to be addictive. The brain craves this kind of excessive stimulation and it isn't going to be satisfied by anything less powerful.

How to overcome the addiction

If you've tried to break out of the vicious cycle and you've failed, remember that you're not alone. So many people struggle with junk food addiction and they find it impossible to introduce major change.

Weight loss hypnosis is one of the most effective solutions. It changes the way in which your brain is "wired," the manner in which you perceive junk snack. Through hypnotherapy for weight loss, you'll learn how to transfer all the positive feelings you have for junk food to healthier snacks.

It's not about why you eat junk food, it's all about how you perceive it. Through weight loss hypnosis, you'll make a subconscious change. The positive emotions will be transferred to healthier foods, giving you the same satisfaction that you used to get from greasy, salty snacks.

Stopping a junk food habit is far from easy but it can be achieved. The assistance of a professional therapist can speed things up, enabling you to start leading a healthier and happier life.

Click here to find out more about Lose Weight With Hypnosis

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Wednesday 4th.November

Fear of Flying Therapy

Fear of Flying...everything has changed! When I first started using hypnosis to treat people with a fear of flying many years ago it was relatively straightforward. They had a fear the plane was going to have a technical issue or experience bad weather that would cause the plane to crash...but the events of 11th.September 2001 tore up the rule book and changed things...

It wasn't just 9/11 that changed the dynamics of the fear of flying. Think about more recent events...MH370 - a plane completely disappears without a trace? MH17 - an aircraft that gets shot down by a missile? Germanwings - a pilot deliberately slams his A320 into the side of a mountain taking 149 innocent people with him?...and this week, the mysterious crash of a Russian plane over Sinai.

All of these events are intensifying the fear of flying and causing passengers to question their safety, the fear of the unknown, their fear of giving complete control over to somebody who previously they may have been happy to trust to get them to their destination safely.

There have been huge advances in aircraft safety and without doubt it is the safest form of transport...but as with everything in life, you can throw every statistic at a person in order to prove something but it is their PERCEPTION that influences them.

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Hear what clients say...Fear of Flying Hypnosis Reviews

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Tuesday 13th.October

Media Beauty Standards

(Posted by Clinical Hypnotherapist David Samson, practising in Harley Street, London W1G 9PF and North West London.)

The Impossible Media Beauty Standards and Their Impact on Weight Loss

If you're asked to identify something that you don't like about your body, chances are that you'll have at least a few things to share right away. How about your best characteristics? Are you struggling to find something that you like?

You're not alone!

A 2014 survey suggests that 10 million women in the UK are depressed about their appearance. One in four women doesn't perceive a romantic relationship because of body image problems. Nearly 36 per cent of women are too afraid to work out because they're worried about being laughed at.

Media set impossible beauty standards and these stand in the way of effective long-term weight loss. By impacting self-confidence and body image, media make it incredibly difficult for regular women to change both their mind and their appearance.

The Impossible Beauty Standards

The impossible beauty standards stare at us from all directions - magazines, websites, television commercials and even photo sharing websites like Instagram and Pinterest. Regardless of the fact that these images are altered with photo processing software, millions of women across the world compare themselves to the unattainable standard.

Women feel more and more pressure to look like the celebrities. As a result, cosmetic surgeries have gone up 20 per cent since 2008, BBC reports. The prevalence of eating disorders among younger women is increasing. Exposure to beauty and fashion magazines is one of the factors that contribute to more young ladies experiencing eating disorder symptoms.

Positive Body Image and Weight Loss

Self-acceptance and confidence are crucial for weight loss. Various studies suggest that women who're happy in their skin (regardless of size) find it a lot easier to lose weight, become healthy and sustain the results in the long-run.

Successful weight loss is all about changing your mentality.

One of the ways to successfully accomplish that change involves weight loss hypnosis. Through hypnotherapy for weight loss, you c"re-educate" your sub-consciousness. Struggling against the deeply-rooted societal beauty standards will require a major change in thinking.

Click here to find out more about Lose Weight With Hypnosis

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Tuesday 15th.September

hypnosis to stop eating junk food

(Posted by David Samson, Clinical Hypnotherapist, with clinics in Harley Street and North West London)

Five Tips for Giving Up Junk Food

Are you craving junk food? If so, you know how difficult it can be to resist the temptation. The more you fight against it, the more you desire those chocolate snacks or French fries.

It's possible to control the urges without pushing yourself too hard. Here are five of the best techniques for replacing junk food with healthy meals without feeling deprived during the process.

1). Fad Diets are a Big No-No

The more you restrict yourself, the more vicious the cravings are going to become.

Fad diets that eliminate food groups from your menu will make it very difficult to give up on junk food. To make the cravings disappear, you should give your body proper nutrition. Opting for balanced meals and smaller portions is a much smarter strategy than trying a fad diet.

2). Deal with Sugar

Don't eliminate processed sugar altogether - chances are that such a drastic mode will send you into withdrawal mode.

Instead, make some gradual changes. Replace the biscuits with fruits. Replace the fizzy drinks with smoothies. The gradual elimination of sugar will lead to a stress-free transition.

3). Hypnotherapy for Weight Loss

Weight loss hypnosis is great for the people that feel addicted to junk food. Through hypnotherapy for weight loss, you'll get to replace harmful habits with beneficial behaviours. The change will take place on a sub-conscious level, thus you're not going to find it particularly stressful.

4). Emotional Eating

What emotions push you to eat junk food? Does it happen when you're feeling lonely, sad, stressed or bored? Knowing what triggers junk food binges and finding a more productive way for dealing with that negative emotion will be essential for building a healthier nutritional plan.

5). Give Yourself the Junk Food Pleasure Every Once in a While

Eat healthy foods but give yourself a chance to eat junk snacks every once in a while. Being overly-restrictive will simply make you experience a sense of deprivation. As time passes, your taste will change and you may stop craving junk food altogether. Until that happens, however, give yourself a chance to eat certain "treats" every once in a while.

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Monday 10th.August

Lose Weight effectively with Weight Loss Hypnosis

(Posted by David Samson, Clinical Hypnotherapist specialising in Weight Loss Hypnosis, practising in North London and Harley Street, London W1G 9PF)

Four Reasons Why People can't Lose Weight effectively

Weight loss is anything but simple. It involves much more than just food and exercise. The failure to look at it in a comprehensive manner will often decrease the effectiveness of weight loss efforts.

Have you been incapable of losing weight and keeping it off? Here are some of the reasons that could have contributed to the failure.

Emotional Eating

Do you have a healthy relationship with food? If so, you should turn to it only when you're hungry. If you use food when you feel bored, anxious, lonely or tired, chances are that it has become a source of comfort.

Emotional eating is one of the most common issues that prevent people from losing weight.

Discovering another coping mechanism, relaxation and weight loss hypnosis are all great options for dealing with emotional eating. Through those, you'll learn how to build a healthier relationship with food and control the cravings.

Hating Yourself

If you hate yourself, you can't lose weight - it's that simple! Effective weight loss requires positive motivation. Loving your body and making it healthier will ultimately give you the results you're hoping for.

Through hypnotherapy for weight loss, you can understand why you hate yourself. Answering this question can be a bit difficult if you don't see what your sub-conscious mind has to hide. A therapist will guide you through the process, give you clarity and provide you with the tools and self awareness that you need to begin loving yourself once again.

Relying on Fad Diets

A quick fix doesn't work. You may lose some weight but you'll quickly put it back on.

Sustainable weight loss requires lifestyle changes. For many people, however, these can be particularly stressful.

Weight loss hypnosis can once again be used to make the process simple. Through hypnotherapy, you'll learn how to start loving healthy foods and how to feel excited about working out. If these two become a part of your everyday existence, you'll soon start seeing the results.

Medical Conditions

If you can't lose weight, you'll need to have your health assessed. Hormonal imbalances, hypothyroidism and polycystic ovarian syndrome (PCOS) are just some of the conditions that make it difficult to lose weight.

Talk to your doctor before attempting to do anything else. If you have a medical problem, you'll need to address it first and consider lifestyle changes after you know what has gone wrong.

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Wednesday 15th.July

Weight Loss through positive thinking

(Posted by David Samson, Weight Loss Hypnotherapist, practising in North London and Harley Street)

Overcome Your Inner Saboteur - Positive Thoughts Help Weight Loss

How often do you think that you're fat and you're ugly? These thoughts could be ruining your weight loss efforts. In fact, what's happening in your head is one of the most important prerequisites for change.

Negative thoughts make it incredibly difficult to accomplish any goal. This is particularly true for weight loss efforts. Here are some of the main reasons why you may be making change impossible.

The Negative Attitude is Hurting You

Thinking negative things is standing in the way of weight loss due to several consequences of such patterns.

For a start, constantly putting yourself down can lead to anxiety and depression. You'll need a source of comfort to start feeling good once again. Junk food and sugary treats will be there to the rescue.

In addition, if you constantly think that you can't do something or you don't deserve change, you'll lose the motivation to make it happen. You'll stop working out, you'll spend more time at home and you'll definitely diminish the chance of seeing weight loss.

A Bit of Research

Research does probe that negative thoughts stand in the way of accomplishing your weight loss goals.

An interesting 2003 study was presented in the Journal of the Academy of Nutrition and Dietetics. Young volunteers were divided in two groups. Members of the first group were thought how to increase self-efficacy - the belief that they can accomplish anything they put their mind to.

These individuals easily changed their diet and lost weight. In comparison, members of the control group didn't experience a significant change.

Positive Thinking is Hard?

Introducing change in your life right now could be a difficult task. This is why professional assistance is of uttermost importance. One of the easiest options for changing your negative thoughts involves weight loss hypnosis.

Hypnotherapy for weight loss makes it easier for you to set goals, envision yourself in a positive light and introduce the change that will take you there. It's a wrong belief that hypnosis will "force" you to do something. Rather, you'll get to modify destructive sub-conscious patterns.

This is how weight loss hypnosis can make it easier to improve your fitness and sustain your weight loss in the long run. Changing your thinking is as important, as changing your diet. The fact that many weight loss programmes ignore the emotional component is the one that makes them inefficient in the long run.

Being healthy and happy is crucial for changing your life for the better. Don't worry if you can't deal with these negative thoughts alone. Hypnotherapy for weight loss could be the solution you've been waiting for. Everybody needs a helping hand sometimes.

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Thursday 11th.June

Positive Body Image using hypnosis

Speaking as a Weight Loss Hypnotherapist practising in London, I'd like to share my thoughts on the importance of Positive Body Image.

Positive Body Image = Easier Weight Loss?

Do you know what the secret to successful weight loss is? A number of studies suggest that a positive body image could be one of the most important prerequisites.

The reasons why people gain weight are very complex. It isn't always about eating right and working out. Emotions play an important role and these emotions impact self-confidence and body positivity.

The Science

Spanish researchers worked with a group of overweight and obese women for a period of one year. The results of their findings were published in the International Journal of Behavioural Nutrition and Physical Activity.

The women were divided in two groups. The first group worked on better nutrition, better exercise and stress reduction. The second group worked on these basics, as well as emotional eating, personal barriers, reasons for the inability to stick to a diet plan and the lack of self-confidence.

In the end of the experiment, the women in the second group lost an average of seven per cent of their body weight. Members of the first group lost only two per cent. Researchers concluded that body image played a very important role in the weight loss efforts.

Accept Yourself

The secret of weight loss hypnosis is that it concentrates on building positive body image.

Hypnotherapy for weight loss addresses self-perception, expectations, health habits and self-acceptance. All of these are deeply coded in the sub-consciousness. This is the main reason why hypnosis produces results, even if other techniques fail.

The therapy helps for the seamless creation of healthier habits. Self-doubt will be addressed and an individual will get the mental tools to be both happy and motivated.

Should You Give It a Try?

Do you tend to put yourself down? Don't know how to deal with the negative emotions and feel good about yourself? If so, weight loss hypnosis may be ideal for you.

Many people in the UK deal with negative emotions by eating too much. In fact, 12 million people in the UK are compulsive over-eaters. Traditional weight loss plans don't take the fact in consideration. Hypnosis, on the other hand, makes it much easier to deal with negativity without turning to food.

Addressing the emotions is the first step towards weight loss success. Better self-awareness will make the whole process easier, even enjoyable. Body image and confidence are essential - these are the reasons why hypnosis is such a great pick.

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